Now the era of social media marketing Currently, national and international information is easily accessible to all through social media. Its reputation is increasingly growing. Now people wake up to see social accounts; What’s new, what’s the matter, what the friends are trying to know.
With so much popularity of social media and the daily presence of all users, it has become an important means of marketing.
Social media marketing is simply meant to market the product using social media such as Facebook, Twitter, Instagram, Pinterest and others. Social media marketing is very important for any business. However, it is even more effective in small business.
Just think about the current world, your target customer’s purchase method, I do not have to say much, you will understand the importance of social media marketing. Besides, there are a lot of changes in the advertising system, and by advertising online, you can target, along with your costs are much lower, why not just social media marketing?
We have a common problem with social media marketing, we do not understand how to start a social site. Others say Facebook, Twitter, and someone else for Instagram etc. However, for now, Facebook is the best social media for social media marketing. Small businesses are not possible to advertise on TV advertisements, radio advertisements or large billboards, such as large businesses, so Facebook marketing is the first and foremost choice for small business because marketing is easy to find and costs are relatively low and you can analyze.
1. Facebook for small business:
Now, in any small or big business, Facebook is choosing to promote them. Any information related to the business can reach targeted customers in a variety of ways, using Facebook.
Facebook is a social media where every person has an average of 200 friends and if someone shares something and if only 5 of his 200 friends share it, then about 1000 people can reach out to your product or service. Thinking about the happiness that came in my own life, you must have such feelings. In addition to using Facebook, a product can be reached by customers. Facebook has pages, groups, personal profile and adds convenience. Through all four, it can be easily promoted by any business. For example, through the page, you can highlight all your business information, product pictures, product-related products, and value of products. Once customers get all the information from the page, they can easily decide whether they will buy the product. Through grouping, they can easily be converted into customs by sharing various information with group members.
2. Social media marketing helps to rank:
Social media marketing does not only present customers to social media. SMM (Social media marketing) also helps to rank your website in search engines. Do not have your website? I think we should start working on the website. A website promotes business confidence in the consumer, maybe even in Bangladesh, there are a lot of sales through Facebook, a little 4 years ago, what would be the sale through Facebook? What are the changes in the market for the next 4 years? Think and stay ready from now on, you can stay ahead of many.
3. Reputation increase:
Social media has played a very important role in promoting reputation. It’s easy to get acquainted easily by sharing social posts in social media. Through this, different professionals can sell their services. Through various tips and useful information, anyone can increase their reputation for business or business.
4. Social media to create a brand:
Many new companies are becoming very popular as a brand by promoting products and businesses in social media. It is often seen now that with the start of the new company business, add ads on Facebook. That ad is usually made to reach as many people as possible. In this, people can recognize a new company which helps a lot in creating the brand.
5. Low cost:
The most important reason behind social media marketing is so popular that this marketing cost is very low. You can deliver information about your product to your desired customer at a very low cost, which is very expensive to do by any other means. For example – a Baby Products Seller may add ads for the sale of its products. He can make that ad only for 25-40 years of married women. Through this method, you can reach the right consumer or future consumer.